Intertainment's KNCTR Surpasses the 250,000 Unique North American Installations Plateau in Only Its First Month
Apr. 21, 2011 (Marketwire) --
NEW YORK, NEW YORK, SAN MATEO, CALIFORNIA, and TORONTO, CANADA -- (Marketwire) -- 04/21/11 -- Intertainment Media Inc. ("Intertainment" or the "Company") (TSX VENTURE:INT)(OTCBB:ITMTF)(FRANKFURT:I4T) announces that its desktop app KNCTR® (pronounced "Connector") - www.knctr.com a key program of Intertainment's wholly owned division itiBiti (www.itibiti.com) continues to deliver incremental week over week growth and now has over 250,000 unique North American user installations in its first full month of market launch.
With over 78,599 new unique users this week, KNCTR® has hit another high mark for week over week growth. Active user engagement continues to take hold with active users spending an average of over 13.3 minutes per day on the application watching video, interacting with their social medias and making FREE phone calls on the advertising supported platform.
KNCTR® is the next generation of social communications applications that allows users to aggregate their social media(s) and voice services into one location on their desktop. Unlike Skype, the telephone feature on KNCTR® is completely free to the consumer allowing FREE local and long distance calls to mobile phones and land lines. KNCTR® is premium advertising model that allows for branded sponsorship, pre-roll and display advertising opportunities for brands and service providers alike.
With the projected impact that tablets will have on the personal computing space, with over 50 million units to be sold within the next two years in North America alone, KNCTR® is positioned to enhance the functionality and usability of these devices by allowing them to become a fully functioning phone unit.
"The amount of time being spent watching videos, engaging in social medias and making telephone calls with KNCTR® has been exceptional." said Brad Parry, CMO Intertainment Media Inc., "And with our active user engagement time continuing to flourish, KNCTR® is proving to be a truly indispensible tool for consumers and brands alike."
Notably, the itiBiti desktop app has been hailed by Microsoft Corp. as "the next generation of integrated social media applications - easy, scalable and fun." |
