Viber heißt mittlerweile Rakuten Viber, womit klar ist, dass der Messenger unter dem Dach des großen japanischen Konzerns zu verorten ist. Rakuten hat den Dienst bereits 2014 übernommen, setzt aber seit kurzem darauf, die Marke „Rakuten“ stärker in den Vordergrund zu rücken. Den Service gibt es auch schon seit einigen Jahren und war einer der ersten, bei dem ihr neben dem normalen Messaging auch eine Sprach-Funktion hattet. Nach eigenen Angaben soll Viber aktuell von über 900 Millionen Nutzern in fast 200 Ländern eingesetzt werden.

Der Messenger unterstützt natürlich Sprachnachrichten ebenso wie Anrufe und Video-Chats, zudem könnt ihr auch Chat-Gruppen mit bis zu 250 Mitgliedern gründen. Auch Viber bietet Ende-zu-Ende-Verschlüsselung an, ist aber wegen der Menge der erhobenen Daten mehrfach ins Gerede geraten.

Es gibt bei Viber einige sehr nette Features: So könnt ihr auch Video-Nachrichten senden, es gibt die Möglichkeit, gesendete Nachrichten auch nachträglich noch zu löschen und ihr könnt ausgewählte Chats sogar vor neugierigen Blicken verbergen. Viber lässt euch ins Festnetz anrufen und auch SMS verschicken.

Ähnlich wie WeChat gibt es auch bei Viber öffentliche Profile, so dass ihr auch Marken und Unternehmen über den Messenger im Blick behalten könnt. Als Werbepartner konnte Viber zuletzt große Namen wie FC Barcelona, Olympique Marseille und Shakira gewinnen.

https://www.mobilegeeks.de/die-zehn-besten-whatsapp-alternativen/
 

https://wearepentagon.com/2017/05/16/marketplace-rakuten-ichiba/  

schönen Plustag wurde am Donnerstag und Freitag der Rückwärtsgang bei der Aktie wieder aufgenommen, und ganz gewaltig. Mittlerweile baut die Aktie wieder Tag für Tag ein neues 5 Jahrestief aus.

 

Märkte übertragen?

https://global.rakuten.com/corp/news/update/2018/0131_01.html

In den entwickelten Staaten dürrften die Claims schon besetzt sein.
 

https://card.rakuten.com.tw/  

http://www.4-traders.com/RAKUTEN-INC-6814873/news/...k-Card-26014696/  

Annual Revenue = US$1.8 Billion

Established as its own credit card brand  in 2005, Rakuten Card is a Japanese credit card company. It aims to become a keader in the domestic market by achieving up to US$72 billion in annual card shopping turnover from 20 million credit card members by 2020.

https://www.oracle.com/customers/rakuten-1-exadata.html
 

https://rakuten.today/blog/...rned-mobile-world-congress-2018.html190  

https://rakuten.today/blog/...learned-mobile-world-congress-2018.html  

"In a conference session entitled “Foundations of The Digital Economy,” which also featured the CEOs of Ericsson, McAfee and Red Hat, Mickey outlined his vision to increase the number of people who are participating in the Rakuten ecosystem from 1.2 billion today to two billion by 2020."

https://rakuten.today/rakuten-innovation/...obile-world-congress.html
 

competitors

Rakuten Edy is Rakuten’s flag-bearer in the e-money world. Many of the competing e-money services in Japan originated from a specific business, such as a convenience store chain or a railway network, but Rakuten Edy’s relative neutrality when it comes to brands has meant that over the past 16 years it has built up a broad-reaching client base that covers more locations than any of its competitors.

“Rakuten Edy is also extremely convenient for users of other Rakuten services,” says Matsuda. The service can be integrated into users’ Rakuten Card credit cards, and it can be used to earn and exchange Rakuten Super Points, which can be used at a wide range of services within the Rakuten Ecosystem.

Matsuda believes that synergy will help Rakuten Edy continue to grow. And, likewise, he thinks the future of e-money in general looks good. “5 trillion might sound like a large number, but that’s just a small drop in a pool of the approximately 300 trillion yen spent by consumers annually,” he says. “E-money still has a long way to go.”

https://rakuten.today/blog/japan-payments-emoney-edy.html
 

na dann Prost:

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Dahin führt der 10 Gründe-LINK.

Wundert mich da noch irgend etwas?

NEIN  

Marketers have already claimed that 2017 is going to be the year of the bot, so much so that some predict that by the end of 2017, only about one-third of all customer-service queries will require the attention of an actual human representative of a company.
Since we believe that chatbots are indeed the future, we’ve decided to share with you the top quality chatbots now available on Viber’s Public Accounts. Check them out, get answers to your questions, advice and insights, and have fun!

https://www.viber.com/blog/2017-06-12/...should-already-be-following/
 

Rakuten LIFULL STAY to Begin Accepting Registrations of Properties on New Vacation Rental Platform
01/17/2018

Tokyo, January 17, 2018 – Rakuten LIFULL STAY, Inc., a Rakuten Group company providing vacation rental services, today announced it will begin accepting registrations of domestic vacation rental properties on “Vacation STAY,” its tentatively titled vacation rental website, from March 15, 2018, ahead of the enactment of the Private Lodgings Business Law on June 25, 2018.* From the same day, property owners will be able to register as vacation rental operators under the law.

Rakuten LIFULL STAY also announced that from September 2018, domestic vacation rental properties listed on the Vacation STAY site will be made available for booking through Rakuten Travel, the Rakuten, Inc.-run travel booking service that is one of the largest in Japan. This will make it possible for domestic users to compare vacation rental properties with the hotels, inns, business hotels and hostels listed on Rakuten Travel, and select the accommodation that best suits their needs. By providing a highly convenient service meeting the increasingly diverse needs of travelers, Rakuten Travel aims to make Japan a more attractive tourist destination.

https://lifull.com/en/news/11108/
 

https://www.crunchbase.com/organization/...section-locked-marketplace

Cabify is a ride-hailing service that sounds a lot like Uber and Lyft, but with a little more personalization. If you have a kid or dog in tow, you can order a car that will accommodate them. Need to get a package across town? The Madrid-based company will deliver it for you.          

Latest financing: $160M, Series E
Pre-money valuation: $1.24B
https://pitchbook.com/news/articles/company-of-the-week-cabify
 

https://www.vi.ai/publisher-of-the-month-viber/

Statt der im Text genannten mehr als 800 Millionen User liegt Viber inzwischen bei mehr als einer Milliarde.  

Lyft’s 2018 IPO Position

Jan 16
Most of the private rideshare company's financials are kept hidden from the public eye. What we do know is that Lyft so far raised $4.2 billion from private investor sources and in the first quarter of 2017 made $483million which is a significant rise when compared to the $150 million they made in the first quarter of 2016.

https://www.ridesharingforum.com/t/lyfts-2018-ipo-position/574
 

June 1, 2017 2:27 am JST

Japan looks to double cashless payments in 10 years
Push aimed at accommodating foreigners, encouraging spending

The government aims to broaden the acceptance of mobile and other cashless payments.
TOKYO -- Cash-heavy Japan aims to double digital payments to 40% in the next decade by helping metropolitan-area businesses afford cashless services to better attract foreign visitors and open their wallets.

The goal, set by the Financial Services Agency and the industry ministry, will be part of a plan to promote fintech, the intersection of finance and information technology, in a growth strategy to be compiled in June. The move is also a step toward better accommodating foreign tourists, with an eye toward the 2020 Tokyo Olympics.

Japan's current 19% rate of cashless payments is less than half the over-50% level seen in nations including South Korea and China, but the targeted 40% rate would put it roughly on par with the U.S.

https://asia.nikkei.com/Politics-Economy/...less-payments-in-10-years
 

wo Rakuten eine maßgebliche Beteiligung hält.

https://www.techinasia.com/facebook-marketplace-sg

Die Beteiligung von Rakuten hat der Autor gänzlich vernachlässigt, denn das Rakuten-Netzwerk - u.a. mit Viber und Rakuten Marketing - verfügt auch über exzellentes Datenmaterial, das zusätzlich bei Carousell einfließen könnte.

Die im Text angesprochene Möglichkeit eines Erwerbs durch Facebook halte ich für weniger wahrscheinlich, denn ich gehe davon aus, dass das Rakuten mit seinem hohen Anteil verhindern wird. Eher gehe ich davon aus, dass Rakuten hier Geld in die Hand nehmen wird und die restlichen Anteile bzw. weitere kauft - Geld dazu wird da sein, denn schon in 2018 erwarte ich einen IPO von Pinterest, der Rakuten bis zu einer halben Milliarde Dollar bringen könnte. Und an die 2 Milliarden würden 2019 bei einem IPO von Lyft fließen.

 

in 2017 extrem erfolgreich:

Tariq Ahmed Saeedi
27 Feb 2018
in Financials / Deals

Rakuma-Fril GMS reaches $1.3bln U.S. in 2017
Japan’s biggest e-retailer Rakuten Inc., recorded a 2.7 times jump in the combined gross merchandise sales (GMS) of its two consumer-to-consumer marketplaces in the fourth quarter ended Dec. 31, 2017, over the corresponding period a year earlier.

https://aimgroup.com/tag/rakuma/
 

aus eigenen Angeboten zurückgezogen und setzt vermutlich auf Carousell, denen man mit Ausnahme von Taiwan bisher auch keine Konkurrenz macht.

Insofern gehe ich davon aus, dass Carousell das Südostasien-Vehikel von Rakuten wird, das man mit Viber, die dort auf einigen Märkten sehr starke Stellungen haben, kombinieren könnte.  

Standorten in Sudostasien etabliert:

https://vulcanpost.com/590390/carousell-arrives-in-the-philippines/  

hatte Viber parallel dazu bereits in 2016 auf den Philippinen::

July 25, 2016
Viber, one of the top communications apps in the world, celebrates its new milestone of 25 Millions registered users in the Philippines.

In the recently held partnership night event, “Viber – Now Open”,  last July 21, Viber Regional Head for Southeast Asia – Crystal Gonzales, announced that Viber Philippines is now officially opens its doors for business and brand partnerships. She invites business to engage its 25 Million users for brand awareness, benchmarking, marketing and promotions via stickers, public chat and collaborative initiatives.

http://www.ungeek.ph/2016/07/...iberforchange-featuring-pres-duterte/

 

erweitert sein Präsens in Sudostasien:

July 20, 2017
Singapore, 20 July 2017 – Rakuten Marketing, a leading technology company that enables brands to increase sales through data-driven marketing and a division of Rakuten Inc., today announced the expansion of its Singapore operations, with plans to continue its momentum in the Asia-Pacific market by offering its world leading performance marketing services to local brands. With a growing multi-lingual team based locally, the strengthened  investment  in Singapore by Rakuten Marketing will provide integrated marketing solutions that span affiliate, and display – in line with strong growth forecasts for online advertising in Singapore[1]. Across its integrated marketing solutions, Rakuten Marketing provides its proprietary attribution and insights platform, Cadence, to all clients so they are empowered to maximise their digital investment across devices with complete transparency.

Singapore currently has one of the highest digital consumption rates in the world, with an estimated three in four people using the Internet regularly2. With Rakuten Marketing, brands and retailers will be able to unify the entire online advertising experience from discovery to purchase, and deliver impactful campaigns that move consumer sentiment and preference.

According to Tony Zito, CEO, Rakuten Marketing, “There is a tremendous amount of opportunity for advertisers in the Asia-Pacific region, and we are thrilled to be expanding our presence in a market where we can empower marketers to maximise that potential. Our history of success in delivering incremental revenue for our clients through technology and innovation that enhances consumer shopping experiences on a global stage makes us uniquely positioned to drive success for clients in Singapore and surrounding regions.”

https://rakutenmarketing.com/en-au/press-articles/...gapore-expansion
 

Rakuten Launches Crowdsourcing Service “Rakuten Ultra-Mini Work”
- Service makes it possible for corporations to conduct marketing research and administrative work quickly and at a low cost -

Tokyo, March 2, 2018 - Rakuten, Inc. today launched Rakuten Ultra-Mini Work, a service allowing corporations and others to crowdsource simple tasks to Rakuten members and offer Rakuten Super Points as reward.

The new service allows corporations and other customers to commission a range of tasks to Rakuten members, including requests for completion of surveys, A/B tests for web banner designs, checks for data errors and data collection for machine learning. The service will be hosted on the Rakuten Super Point Screen rewards app, where Rakuten members will be able to select and complete tasks in exchange for Rakuten Super Points.

https://global.rakuten.com/corp/news/press/2018/0302_01.html